Prudential partners with CIMB Thai for bancassurance venture

The partnership grants Prudential access to CIMB Thai’s customer base and branch network in Thailand.

Prudential, through its subsidiary Prudential Life Assurance Thailand (PLT) has entered into a 10-year bancassurance collaboration with CIMB Thai Bank.

This partnership makes PLT an exclusive life insurance partner for the bank. The move aligns with Prudential's multi-market growth strategy and aims to enhance the company's presence in the important ASEAN market, particularly in Thailand.

ALSO READ: Prudential Hong Kong is ‘core’ subsidiary in next 2 years – S&P Global Ratings

CIMB Thai, part of CIMB Group Holdings Berhad, provides Prudential access to its customer base and branch network in Thailand.

Prudential said in a press statement the partnership is expected to contribute to the growth plans of PLT, already the third-largest bancassurance player in the Thai market.

Follow the links for more news on

CIMB Group

Prudential

Also Read

Why Philippine banks, insurers embrace hyper-personalized services

How GCash’s credit and insurance tools unlock Philippines' inclusion barriers

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit